This course will prepare students for the creative and business side of advertising. Students will learn how to develop marketing strategies to boost a company's visibility and sales. Below you will find my online syllabus.
This class is only 1 semester:
Unit 1: Career Exploration Unit 2: The World of Advertising Unit 3: Promotion and Merchandising Unit 4: Ethics Unit 5: Application Project
Course Materials/Curriculum Resources
You'll need headphones pretty frequently to watch videos on the Google Classroom or through online curriculum, so make sure you always have a pair of those one you. If you'd prefer to leave them with me, that's okay too.
DECA Many of our projects are created by DECA, which means they can be submitted for different competitions throughout the year. DECA is a student organization that prepares emerging leaders and entrepreneurs for college and careers. You can read more about it here: https://www.deca.org/high-school-programs/ PARENTS: Let me know if you'd like to get updates from this classroom! I'll need your email address for that.
Projects, Professionalism, and Major Grades are 60% of your grade. The smaller assignments, like daily work and journal entries, will be 40% of your grade. WHS Retest Policy Eligibility to retest will be at the discretion of the Department for all courses. Departmental requirements for completion of review materials may apply. The retest policy does not apply to Semester and Final Exams.
WHS Late Work Policy Work not turned in by the due date will receive a maximum grade of 70 if turned in ONE class period late; work turned in TWO class periods late will receive a maximum grade of 50, and late work will not be accepted after two class periods.
Scholastic/Academic Dishonesty The penalty for any form of scholastic dishonesty (cheating, plagiarism, etc.) will be a Discipline Referral, a zero (0) on the work involved, loss of Final Exam exemptions, and a disciplinary placement in ISS. This policy is explained and defined in the WHS Honor Code. If you feel like anything has been graded unfairly let me know. Advocate for yourself. It's a good skill to have once you're out on your own!
Be Present. Mentally & Physically. This includes cell phones. They should be put away the entire class period unless I give you time to use them. If you need to look something up we have computers and Chromebooks.
Be Innovative. Everyone has ideas. Be open to sharing them.
Be Kind. It takes a lot of bravery to express ideas in a group of people. I'm going to enforce kindness and respectful to protect the act of positive criticism.
Be Professional. Part of my job is to get you prepared for the work force. Job skills like communication, punctuality, emotional intelligence, and adaptability matter here.